On the review call, the client asked: "can your copywriters just make something up for testimonials?"
The agency's answer, for the record: no. Gather real ones.
What Superflow captured automatically
- Issue type
- Content
- Site
- Client site (agency-built)
- Platform
- Webflow
- Browser
- Chrome
- OS
- macOS
- Device
- Desktop
- Date
- Apr 2024
- Status
- Resolved
Every Superflow comment ships with this context - no "what browser were you on?" follow-ups.
Why it matters
Every agency has been asked this at least once, usually cheerfully, usually on a call with no witnesses. This one got written down. The copywriter's polite "I would encourage them to gather real ones" is doing heroic ethical load-bearing.
Do we have any written testimonials for this section?
on the review call with their team they were like 'can your copywriters just make something up for testimoniails' lol idk if you feel comfortable doing that but they might push back and aask forthat
Hmmm I can add some placeholder copy in there but I would encourage them to gather real ones!